Digital Marketing Blog
5 Excellent Beauty Marketing Strategies to Use in Your Next Campaign
The beauty industry has noticed a growing shift in what type of advertising works best in this new selfie-taking and social media using generation. In the United States, the beauty sector is estimated to reach a net worth of $90 billion by the end of 2020. Don't you...
How to Develop a Successful Lead Nurturing Strategy for Your Med Spa Business
For many med spas, getting leads is not the problem. There are many ways to get 'leads' online. The challenge is converting those leads into paying customers. One of the reasons why many med spas don't convert a lot of their site visitors (leads) is that they don’t...
5 Essential Rules for Health and Wellness Industry Marketing
If you've never heard of snail slime face masks, donkey milk, or rage yoga, I'm sorry to break it to you, but your finger is not on the pulse of health and wellness marketing. With over $4.2 trillion floating around in this industry, it pays to do some deep diving...
Capitalize on the Micro-Needling Trend: Get Macro Leads
The beauty world goes through trends the way most people go through napkins. As a medical spa, it can feel like a rat race trying to take advantage of those trends while they're hot. Micro-Needling is hot right now! The good news for micro-needling is that this trend...
Why Do You Need a Website for Your Med Spa? Here Are 5 Reasons
If you have a med spa and you have customers coming in, you might be wondering, why do you need a website? Creating a website for a med spa will bring many additional benefits to your business. If you want to learn the reasons, then this guide will provide them for...
7 Blog Post Ideas for Your Med Spa Website
The key to a successful blog is reader engagement and education. Blog post ideas come and go, but there are certain formats that work better than others. These formats include lists, how-tos, and product reviews. Although these aren't the only possible formats for...